ChemSec is a non-profit organization that drives the transition from harmful chemicals to safe alternatives. Oddway was commissioned to produce a film that creates attention for their tool “the SIN list”. The solution was a film with partying chemicals….
The film was primarily produced for a major international event, but has since been edited to work in social media. The film was only spread organically, but nonetheless reached over 10,000 views and more than 100 re-tweets.